Leadership · Founder & President
Julie Mercer-Ingram
Founder, cannabis attorney and the designer of the Proof brand.
- California attorney since 2015
- Sonoma County Cannabis Advisory Group, 2017–2019

About Julie
Background
Julie Mercer-Ingram founded Proof in 2016, after a loved one's cancer diagnosis left her family unable to find a cannabis wellness brand that was clean, effective and affordable.
She is a licensed California attorney who has practiced cannabis and hemp law since 2015. When California's adult-use program launched in 2018, she helped operators come into compliance, and from 2017 to 2019 she co-chaired the Sonoma County Cannabis Advisory Group.
She studied design before law, and she created Proof's signature branding, for both Proof and its sister brand Super Wow.
What Julie does at Proof
- Founded Proof in 2016 and served as its General Counsel and Creative Director.
- Led Proof's transition from a medical collective to a corporation.
- Conceived and launched Super Wow, Proof's sister brand.
- Reviews Proof's copy for legal compliance.
- Co-hosts the Proof of Wellness podcast, launched in February 2026.
Milestones
A decade in cannabis
2015
Cannabis and hemp law
Begins practicing cannabis and hemp law as a licensed California attorney.
2016
Founds Proof
Starts Proof to make clean, effective cannabis wellness products at compassionate prices.
2017
Sonoma County advisory group
Begins two years as co-chair of the Sonoma County Cannabis Advisory Group.
2018
Adult-use launch
Helps California operators come into compliance as the recreational program opens.
2022
Chief Executive Officer
Takes the CEO role and lowers prices across Proof's menu.
2026
Proof of Wellness
Launches the Proof of Wellness podcast with Sarah Miletich.
Writing and podcast






